What AI can and can’t automate in your business

Good jobs for AI

AI works best on jobs that are clear and repeatable. These are tasks with steps that rarely change, like sorting leads by rules, sending reminders, or answering common questions. When the input and output are simple, AI can help a lot.

Jobs that still need people

Some work needs human care and judgment. Tough talks with clients, final decisions on money, and creative direction should stay with people. AI can support these moments, but it should not replace them.

Mixed jobs where AI can help

Many jobs have both simple and complex parts. For example, writing a report has data work and insight work. AI can gather data and suggest a draft, while a person checks, edits, and adds meaning. This mix can be very powerful.

How to pick your first AI project

Start where there is pain and clear steps. Look for tasks your team does often that follow the same pattern. Try AI there first. When that works well, move to the next area.