Support

Support

Mar 24, 2025

Mar 24, 2025

Which customer support tasks AI should handle

Why support feels so busy

Support teams answer many small questions every day. People ask about passwords, shipping, refund rules, and how to use simple features. Most of these questions have the same answer every time.
Typing each reply by hand takes time and energy. It also makes it hard to focus on bigger problems that really need a human.

Tasks AI is great at

AI is good at jobs that are clear and repeatable. In support, that often means:

  • Looking up order status and sharing tracking links

  • Answering common “how do I” questions

  • Sending basic troubleshooting steps

  • Sharing links to help articles or guides
    These are tasks with simple rules. AI can read the question, match it with the right answer, and reply fast.

Tasks humans should still handle

Some tasks need a real person. For example:

  • A very upset or angry customer

  • A complex billing or contract issue

  • A bug that needs the product team

  • A case where the user feels confused or lost
    These moments need care, judgment, and sometimes real-time decisions. AI can help collect details, but a human should make the final call.

Letting AI and humans work together

You don’t have to choose “only AI” or “only humans.” The best support systems use both.
AI can answer the first layer of questions. If the problem is simple, AI can handle it from start to finish. If it is not simple, AI can pass the case to a person with a short summary of what the user said and what has already been tried.
This makes the handoff smooth and saves time for both your team and your customers.

How to pick your first AI support tasks

Start small. Look at the last 50 or 100 support tickets. Group them by topic. You will probably see that many are the same 3–5 questions.
Those are great places to start with AI. You can write clear answers and let AI send them. As you get more comfortable, you can add more topics. Over time, AI can handle a big part of your support work, and your team can focus on the cases that really need them.

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